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Online adverts are already tailored to your search and browsing history, but now Microsoft has plans to add emotions to the mix. In a recently revealed patent application the company suggests that using its Kinect sensor to analyse your face and body language for emotions could help companies better target their ads. Emotional analysis of emails, search terms and even your online gaming performance could also influence the ads you see…

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  1. hieronyma reblogged this from derpghost
  2. bloomingtons reblogged this from ivegotanidea and added:
    … This is really invasive and creepy. Plus, what possible use do companies have for consumers’ emotions? “Oh, this guy...
  3. ivegotanidea reblogged this from derpghost and added:
    If anyone is like me when they play most games (watch most movies, do most anything, etc.), I have a feeling they’ll be...
  4. hamburg1r reblogged this from derpghost
  5. derpghost reblogged this from metaconscious
  6. metaconscious posted this