Eizo, a manufacturer of medical imaging equipment, has released a revealing new calendar to promote their wares.  The Eizo X-Ray Pin-Up Calendar is at once hilarious and inventive, a most creative way of promoting their brand to their clientele and beyond.  Hats off to BUTTER, the Berlin-based advertising agency who came up with this little stroke of genius for Eizo.

(via The Coolist)

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25. thedashingrogue reblogged this from metaconscious and added:

    (Riley would like this. Maybe. Okay no.)

26. thedashingrogue liked this
27. mrschumblebum reblogged this from tunagobbler and added:

    I WANT THIS CALENDAR 8|

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32. bynette reblogged this from metaconscious and added:

    Proof that just because your product isn’t traditionally sexy, it doesn’t mean your marketing can’t be.

33. brassknuckelsandbows reblogged this from eiter
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35. okemaya reblogged this from yamino and added:

    Whoa. This is cool!

36. gostodistoedaquilo reblogged this from metaconscious and added:

    //www.thecoolist.com/eizo-x-ray-pin-up-calendar/ http://www.eizo.com/global/

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39. mirthalia reblogged this from lazysmirk and added:

    I like how it shows exactly what those poses/shoes do to the spine. Ow.

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48. steel-and-tulle reblogged this from cerulean-curiosity and added:

    Oh, god. That would be amazing. xDDD

49. cerulean-curiosity reblogged this from steel-and-tulle and added:

    We need to break into the school over break and put it in the sluttiest pose possible, hoping that it’s still there. XD

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